Evolution and Reflections: Roy Simonson on Cybex, Biomechanics, and the Fitness Industry

**Introduction:**
Embark on a journey through the history of fitness machines with Roy Simonson as he sits down with Matthew on this insightful episode. Unveiling the story behind Nautilus and the birth of Cybex, Roy shares reflections on the evolution of strength equipment and offers a critical perspective on the industry’s trajectory. Join us as we explore the driving forces, challenges, and the timeless essence of effective strength training equipment.

**Innovation vs. Trends:**
Roy Simonson delves into the early days of developing fitness machines, clarifying that the motivation behind Cybex’s creations was more about innovation than following market trends. The conversation touches upon the prevalence of Nautilus clones in the ’80s and Cybex’s decision to upgrade its equipment in response to industry shifts. Roy sheds light on the evolving landscape, emphasizing the importance of paying attention and creatively evolving with the times.

*”It’s getting kind of long in the tooth. We need to upgrade and so on.”*

**Biomechanics and Industry Dynamics:**
Roy draws attention to the role of biomechanics in Cybex’s innovations and the subsequent impact on the fitness industry. The discussion reflects on the transition from Nautilus to Cybex, with Roy emphasizing the differences in feel and technology between equipment built in the early ’90s and contemporary machines. The conversation navigates through various brands and their contributions to the biomechanical foundations of modern fitness equipment.

*”If you close your eyes and you get on any piece of equipment today, I think you could tell the difference between anything built today and anything built at that time period.”*

**Strength Equipment: A Timeless Tool:**
Roy Simonson challenges the notion that significant progress has been made in the last 30 years within the strength equipment domain. While acknowledging cosmetic improvements, Roy asserts that the fundamental purpose of strength machines—to elicit a physiological response—remains unchanged. The conversation addresses the longevity of older machines, emphasizing the enduring quality of well-designed strength equipment.

*”Really, the reason for the machine is to elicit a physiological response. It’s a tool to accomplish something.”*

**The Cardio Bandwagon and Regression:**
The discussion takes a critical turn as Roy evaluates the industry’s shift towards cardio equipment and the subsequent decline in innovation for strength products. Roy laments the focus on aesthetics over functionality and suggests that the fitness industry may have regressed in certain aspects. Plastic shrouding, cardio equipment business models, and the importance of revisiting the core principles of strength training are explored, reflecting on the industry’s choices.

*”When they all jumped on the cardio bandwagon, we just started making generic, pretty strength products and stopped innovating strength, and we’ve, in some ways, kind of regressed.”*

**The Enduring Appeal of Basics:**
Roy Simonson concludes the conversation by acknowledging the enduring popularity of basic strength training tools such as dumbbells and free weights. He celebrates the simplicity and sophistication of these timeless tools and reflects on the cyclical nature of trends in the fitness industry. The conversation ends with a call to appreciate the fundamental aspects of strength training that have stood the test of time.

*”Most of the basic stuff in a weight room strength area is still real basic and hasn’t evolved very much, and I think that’s kind of a shame.”*

**Conclusion:**
Roy Simonson’s journey through the evolution of fitness machines offers valuable insights into the principles of innovation, biomechanics, and the industry’s dynamics. As we reflect on the past, the conversation invites us to reevaluate the choices made in the fitness industry and consider a return to the fundamental principles that make strength training equipment effective and timeless.

Until next time,
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