Matthew Januszek and Mohammed Iqbal brought LIFTS Podcast to the floor of the Los Angeles Pilates Journal Expo 2026 for a second round of conversations with the practitioners and innovators driving the method forward. This Part 2 episode continues where the first left off, going deeper into the voices that matter most in modern Pilates.
From the evolving role of men in the studio to the technology reshaping the reformer, this episode covers the full spectrum of what Pilates is becoming, with guests whose combined decades of experience span performance Pilates, media, and equipment design.
What This Episode Covers
The Pilates Journal Expo 2026 brought together leading practitioners, educators, and innovators in Los Angeles for a live gathering dedicated to the future of Pilates. The event served as a platform for honest industry conversation — far beyond surface-level trend talk — covering inclusivity, equipment innovation, entrepreneurship, and the long-term growth of the method.
For LIFTS Podcast, the expo represented an opportunity to capture real voices in a real setting. Matthew Januszek and Mo Iqbal recorded this Part 2 session live on the floor, sitting down with guests whose work spans performance Pilates, fitness media, and hardware design.
LIFTS — co-hosted by Matthew Januszek of Escape Fitness USA and Mohammed Iqbal of SweatWorks — exists to bring the fitness industry's most relevant conversations to operators, leaders, and entrepreneurs who need signal over noise.
Key Moments from the Conversation
- The conversation opened by addressing aging, strength, and movement — making the case that Pilates is uniquely suited to support longevity at every stage of life.
- The panel explored why men are increasingly embracing Pilates, dismantling longstanding cultural barriers and reframing the method as a serious performance and recovery tool.
- Inclusivity, language, and industry barriers were examined directly, with guests discussing how the words used inside Pilates spaces can either welcome or exclude communities that stand to benefit most.
- Guests brought a perspective on fusion fitness and early Pilates media, reflecting on how the method's mainstream emergence has both expanded its reach and complicated its identity.
- The conversation addressed market saturation and what it truly means for Pilates to go mainstream — and why the fundamentals of good instruction remain the only sustainable competitive advantage.
- Equipment innovators shared the origin story of a technology-driven reformer, explaining how they approached reimagining a classical piece of equipment without abandoning its purpose.
- Safety and design were recurring themes throughout the equipment segment, with founders outlining the engineering decisions that informed their approach to the future of Pilates hardware.
- Entrepreneurship, setbacks, and resilience wove through the episode's closing section, with guests drawing on decades of leadership experience to speak honestly about what building in this industry actually requires.
Why This Conversation Matters
Pilates is no longer a niche modality — it is one of the fastest-growing segments in the global fitness market, and conversations like this one help operators and brands understand what is actually driving that growth. For Matthew Januszek and Escape Fitness USA, equipment innovation and authentic community-building are at the heart of that shift.
LIFTS exists precisely for moments like this: capturing raw, expert conversation at live industry events where the real thinking happens. Whether you run a boutique studio, design equipment, or lead a fitness brand, the perspectives shared at the Pilates Journal Expo 2026 offer practical grounding for decisions that matter.
▶ Watch the full episode on YouTube
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About Matthew Januszek
Matthew Januszek is the co-founder of Escape Fitness, the functional-training equipment brand he built from a UK startup into a global name supplying many of the world’s leading gyms, studios, and hotel fitness spaces. Following the separation of the UK and US businesses, Matthew’s focus today is Escape Fitness USA and the next chapter of the brand in North America. He hosted more than 300 episodes of the Escape Your Limits podcast and now co-hosts the LIFTS Podcast with SweatWorks founder Mohammed Iqbal, covering the business, science, and technology shaping the fitness industry. Explore more interviews and episodes on MatthewJanuszek.com.
